The line between IT consulting and management consulting is quite often blurred, with overlaps between the two fields habitually happening. Worse still, most people do not understand who an IT consultant really is, or what he/she does. There are those who think the job entails fixing computers, others – selling computers and associated accessories. This is misleading though.

In a nutshell, IT consultants are professionals who aid businesses in deciding what computer tools and technologies are best placed to grow and sustain a profitable business. They work hand in hand with clients to help integrate IT systems into the latter’s business. They show clients how to use technology more efficiently, and in so doing, the client is able to get a higher return on their technology investments, and ultimately, increase the bottom-line.

IT consultants, or IT advisories, could work independently or for a consulting firm, with their clientele spread across all sorts of businesses and industries. Companies hire or contract the consulting firm to come in and analyze their IT systems and structure.

The job itself is not short of challenges, however, and the path to becoming a successful IT consultant is fraught with its fair share of ups and downs. But hey, which job isn’t? Experience is the best teacher they say, and only after you’ve worked as a consultant for a number of years will you finally gain invaluable understanding of what is expected of you. Learning from the experiences of those who’ve been in this business for long is a good starting point for those who decide to venture into the world of IT consultancy.

Another blanket article about the pros and cons of Direct to Consumer (D2C) isn’t needed, I know. By now, we all know the rules for how this model enters a market: its disruption fights any given sector’s established sales model, a fuzzy compromise is temporarily met, and the lean innovator always wins out in the end.

That’s exactly how it played out in the music industry when Apple and record companies created a digital storefront in iTunes to usher music sales into the online era. What now appears to have been a stopgap compromise, iTunes was the standard model for 5-6 years until consumers realized there was no point in purchasing and owning digital media when internet speeds increased and they could listen to it for free through a music streaming service.  In 2013, streaming models are the new music consumption standard. Netflix is nearly parallel in the film and TV world, though they’ve done a better job keeping it all under one roof. Apple mastered retail sales so well that the majority of Apple products, when bought in-person, are bought at an Apple store. That’s even more impressive when you consider how few Apple stores there are in the U.S. (253) compared to big box electronics stores that sell Apple products like Best Buy (1,100) Yet while some industries have implemented a D2C approach to great success, others haven’t even dipped a toe in the D2C pool, most notably the auto industry.

What got me thinking about this topic is the recent flurry of attention Tesla Motors has received for its D2C model. It all came to a head at the beginning of July when a petition on whitehouse.gov to allow Tesla to sell directly to consumers in all 50 states reached the 100,000 signatures required for administration comment. As you might imagine, many powerful car dealership owners armed with lobbyists have made a big stink about Elon Musk, Tesla’s CEO and Product Architect, choosing to sidestep the traditional supply chain and instead opting to sell directly to their customers through their website. These dealership owners say that they’re against the idea because they want to protect consumers, but the real motive is that they want to defend their right to exist (and who wouldn’t?). They essentially have a monopoly at their position in the sales process, and they want to keep it that way. More frightening for the dealerships is the possibility that once Tesla starts selling directly to consumers, so will the big three automakers, and they fear that would be the end of the road for their business. Interestingly enough, the big three flirted with the idea of D2C in the early 90’s before they were met with fierce backlash from dealerships. I’m sure the dealership community has no interest in mounting a fight like that again. 

To say that the laws preventing Tesla from selling online are peripherally relevant would be a compliment. By and large, the laws the dealerships point to fall under the umbrella of “Franchise Laws” that were put in place at the dawn of car sales to protect franchisees against manufacturers opening their own stores and undercutting the franchise that had invested so much to sell the manufacturer’s cars.  There’s certainly a need for those laws to exist, because no owner of a dealership selling Jeeps wants Chrysler to open their own dealership next door and sell them for substantially less. However, because Tesla is independently owned and isn’t currently selling their cars through any third party dealership, this law doesn’t really apply to them. Until their cars are sold through independent dealerships, they’re incapable of undercutting anyone by implementing D2C structure.

With an ever increasing rise in the use of employment testing, certification testing and need to get a degree, I thought I would write this basic guide on how to study for exams.  Although it was originally written with the college student in mind, the fundamentals still apply to all of us in the workforce.

There are few things that strike terror into the hearts of students more than exam day, particularly if they have inadequate study skills. Perhaps these students study for hours and hours, only to discover that by exam time they've forgotten everything they've read. Below are a few study tips to help struggling students remember the information they've reviewed for their exams. 

-Use memory tricks. There are a number of memory tricks that you can use to help you remember large amounts of information. For example, the use of acronyms (such as Roy G Biv to remember the colors of the rainbow) can be very helpful. In addition, you can use visualization techniques, similes, and songs to assist you in recalling your study material.

-Don't cram. Your brain requires time to absorb facts. If you know about a test in advance, start studying right away for a little bit every day, ramping up your efforts as the exam approaches.

-Take frequent breaks while studying. It may seem counter-intuitive that spending less time studying might actually help you remember more of what you've read. But taking appropriately timed study breaks will keep your mind fresh and make sure you don't stress too much.

-Write it out. For many people, writing information down as they read it is the best way to learn it. Don't just write exactly what you read, however; by rewording the information or even drawing a picture or diagram you commit it to your memory in more than one way, allowing you to remember it easier later.

-Teach it to a friend. To remember information, you have to understand it. And in order to teach information, you need to understand it as well. Nothing tests your ability to recall facts better than teaching them to another person. Find a friend unfamiliar with your study material and teach them a lesson in the subject.

-Get plenty of sleep the night before the exam. Finally, be sure to get a good night's rest the night before you take the exam. Falling asleep at your desk will accomplish nothing. This will help you be more alert while you are taking your test, and will allow you to retain more information.

 

Sage wisdom states that there are two sides to every coin. This timeless wisdom will be borne out in spades with Windows 8/RT. Let's get into the dark side first.

If your users are veterans of Windows it is safe bet they are going to take one look at Windows 8 and scream blasphemy. Users whose brains are geared towards visual learning will undoubtedly yell the loudest and longest.

There's a good reason for this. Mick Jagger brought his band to the Redmond campus, performing live "Start Me Up" in the summer of 1995 (it was a great show). This heralded in the abandonment of program icons sitting on the desktop and introduced the now legacy Start button.

Ending the life of the 17-year-old start button is not going to go well with some users.